The web is ever changing, growing, developing. Standards, design, experience. You need someone that understands, intuitively.
That’s why QuantumCMG is announcing the opening of its first brand unit, LiquidBit.
When it comes to behavior, the same idols and shortcomings we have as individuals apply just the same to businesses and brands. If businesses take on the characteristics of their organizational leaders, the same is true of those individual’s actions, values, and thinking behind those actions.
Clients and people I interact with are often surprised how fast I can cut through the fluff and discern what’s going on, amazed. While its flattering, its really like a being doctor, education and experience create that. In response to a conversation, I thought I’d offer a simple Brand Messaging 101, so you too can discern the major tenets of brand messaging and communication–and turn it into second nature.
Approaching Monday’s crucial Senate vote there are now 35 Senators publicly opposing PIPA. Last week there were 5. And it just takes just 41 solid “no” votes to permanently stall PIPA (and SOPA) in the Senate. What seemed like miles away a few weeks ago is now within reach.
SCENARIO: A young entrepreneur gets a text from his comrade. THIS is the video that he must share online, or else his family will starve. People need to know. He races to the public computer, afraid his IP will be detected. In attempts to be…
Back in the day, if you wanted to know where someone lived, what would you do? You put out a sign. Or painted on a cave wall. Or everyone in town just “knew” what you did. After all this time, we have the business card–and we still…
Social media is all the buzz. But what’s the buzz about? No, really? Please tell me.
A modern manifesto for branding in 600 words or less. (747 if you count the intro and outro…)
One size does NOT fit all. One size does not fit some. One size fits one.
When you run an organization, there’s parts that are a natural reflection of you that naturally happen. Such as personality, preferences, and passions–and pets. Today, I write not as a person who works as in design, strategy, and consultation, but as someone who lost a…
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We believe in personal responsibility, so we tend to not provide blanket information for everyone, but rather specific newsblog entries for you to read and apply specifically to where you are in your personal and professional walk.
Stop Selling Your Process, Sell Your Benefit.Thoughts to consider In the real world, when…
Each year we choose deserving organization, allowing them to charge up their batteries–helping them to create a greater impact.
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